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Environment

Cigarette butts for free food? How one group is asking people to rethink litter

The Guardian World Thursday 28 May 2026, 05:00 UTC By Hannah Docter-Loeb 1 min read
Key Points

A food truck in the Netherlands is using a unique incentive to encourage better waste habits. They are offering buttery Dutch pancakes in exchange for collected cigarette butts, which are a major form of global plastic pollution. This initiative aims to raise public awareness about the issue of litter.

The WasteBar food truck hopes the eye-catching deal will change people’s attitude to waste in the Netherlands

Using cigarette butts to buy buttery Dutch pancakes? That is the deal one food truck is offering at festivals in the Netherlands as a way to get people thinking about litter.

Cigarette butts are the most common form of plastic waste in the world, with more than 4.5tn butts produced every year. In the Netherlands the estimated figure is in the hundreds of millions.

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Originally published by The Guardian World Read original →

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