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Luxury brands turn memes into more shares, clicks and laughs across four experiments
Luxury brands have increasingly embraced internet memes in their social media advertising campaigns. For example, Gucci's #TFWGucci campaign demonstrated how luxury brands can incorporate memes into their digital communication strategies to capture consumers' attention. Memes—digital content that spreads rapidly through sharing, imitation and adaptation across online communities—have become a popular way for brands to engage consumers.
Advancing Network Digital Twin Framework for Generating Realistic Datasets
arXiv:2604.12888v2 Announce Type: replace Abstract: The integration of accurate and reproducible wireless network simulations is a key enabler for research on open, virtualized, and intelligent communication systems. Network Digital Twins (NDTs) provide a scalable alternative to costly and time-consuming measurement campaigns, while enabling controlled experimentation and data generation for data-driven network design. In this paper, we present an open and user-friendly NDT framework that...
Can fighting via text be good for a relationship?
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Vision-Language Work Zone Intelligence for Safety-Critical Speed Regulation of Mixed-Autonomy Vehicles in Dynamic Environments
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ZTE Demonstrates Integrated AI, Connectivity and Digital Utility Technologies at TNB Energy Transition Conference
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A prognostic human brain network for diffuse midline glioma
Abstract Diffuse midline gliomas (DMGs) are near-universally lethal tumours of the childhood central nervous system1,2. In animal models, DMGs form brain-wide integrated networks through neuron-to-glioma synapses3,4,5,6 and glioma-to-glioma gap junctional coupling3. This extensive connectivity robustly promotes the growth and invasion of DMG3,4,5,6,7,8,9 and other glial malignancies10,11,12 through paracrine mechanisms and direct neuron-to-glioma synapses.
Jan. 6 rally organizer getting another $1.2 million from taxpayers to promote ‘Trump Accounts’
Jan. 6 rally organizer getting another $1.2 million from taxpayers to promote ‘Trump Accounts’ First in The Independent: A Virginia firm that organized Donald Trump’s January 6, 2021, ‘Stop the Steal’ rally is set to receive a further $1.2 million in taxpayer funds to help promote ‘Trump Accounts’ - Bookmark A Virginia firm that organized and staged Donald Trump’s January 6, 2021, “Stop the Steal” rally, after which a violent mob of MAGA disciples stormed the U.S. Capitol building, is set to...
'Cockroach' movement gives voice to India's angry youth
'Cockroach' movement gives voice to India's angry youth June 2, 2026The Cockroach Janta Party (CJP), a movement that emerged from social media satire only weeks ago, is preparing to take its campaign onto India's streets. Its founder Abhijeet Dipke, a 30-year-old Boston University graduate, said on Monday he would return to India to lead a "peaceful protest" on June 6 demanding the resignation of Education Minister Dharmendra Pradhan over alleged exam irregularities. "The time has come for...
Future networks will not be built on yesterday’s rules
Europe is standing at a strategic crossroads. We can continue to regulate connectivity as if it were a narrow technical sector. Or we can finally treat it for what it is: the backbone of Europe’s economic security, industrial competitiveness and technological sovereignty.
A Survey of Smart Grid Emerging Use Cases and Relevant 5G and 6G Capabilities and Features
new Abstract: The growing complexity of modern energy systems has led to the adoption of Smart Grid (SG) that use advanced communication technologies to facilitate efficient, reliable, secure, and sustainable energy operation and management. Unlike existing surveys that often treat grid and communication domains separately, this work rigorously quantifies service requirements for high-complexity emerging scenarios. It provides a comprehensive overview of SG architecture that integrates...