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Starbucks’ South Korean staff to receive history lesson after ‘Tank Day’ blunder

Starbucks’ South Korean staff to receive history lesson after ‘Tank Day’ blunder
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Starbucks stores across South Korea will close for half a day next week for staff to attend a history lesson following a promotional campaign gone awry, the coffee giant said on Monday. Starbucks Korea, with more than 2,000 stores nationwide, found itself embroiled in public uproar last month when it ran a “Tank Day” promotion evoking a deadly military crackdown on a 1980 pro-democracy uprising. The day of the reusable cup promotion – May 18 – coincided with the 46th anniversary of the...

Starbucks stores across South Korea will close for half a day next week for staff to attend a history lesson following a promotional campaign gone awry, the coffee giant said on Monday. Starbucks Korea, with more than 2,000 stores nationwide, found itself embroiled in public uproar last month when it ran a “Tank Day” promotion evoking a deadly military crackdown on a 1980 pro-democracy uprising. The day of the reusable cup promotion – May 18 – coincided with the 46th anniversary of the Gwangju... [Image text:] N O'S OS O'JT MET OJTOT E TIME STARBUC STOP EHASHLICH
Starbucks (ORG) South Korean (ORG) South Korea (LOCATION) Starbucks Korea (ORG) Gwangju (LOCATION)
Originally published by South China Morning Post Read original →