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Lululemon apologises after Japanese drum row at Great Wall yoga event

The Guardian World Wednesday 17 June 2026, 10:10 UTC By Joanna Partridge 1 min read
Key Points

Online uproar in China follows Canadian brand’s use of taiko drum at sponsored festival held to celebrate Chinese cultureThe activewear brand Lululemon has apologised after a promotional event held on the Great Wall of China appeared to mistakenly feature a Japanese drum, prompting an uproar. The Canadian-headquartered company, known for its upmarket yoga leggings, has been growing rapidly in China and arranged for a yoga festival to take place in late May on a section of the wall near Beijing.

Online uproar in China follows Canadian brand’s use of taiko drum at sponsored festival held to celebrate Chinese culture

The activewear brand Lululemon has apologised after a promotional event held on the Great Wall of China appeared to mistakenly feature a Japanese drum, prompting an uproar.

The Canadian-headquartered company, known for its upmarket yoga leggings, has been growing rapidly in China and arranged for a yoga festival to take place in late May on a section of the wall near Beijing.

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Lululemon (ORG) Japanese (ORG) Great Wall (LOCATION) China (LOCATION) Canadian (ORG) Chinese (ORG) the Great Wall of (LOCATION) Beijing (LOCATION)
Originally published by The Guardian World Read original →

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