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Alternative Soda Brands Taking Over Beverage Markets

Alternative Soda Brands Taking Over Beverage Markets
Bloomberg Markets Friday 26 June 2026, 21:29 UTC 1 min read
Key Points

Jun 26th, 2026 Alternative Soda Brands Taking Over Beverage Markets Poppi Co-Founder Allison Ellsworth describes struggles of breaking into beverage industry, warns getting product on shelves is "capital intensive." Ellsworth says movement within "MAHA" is changing industry standards, including for beverage giants like Pepsi which purchased Poppi in 2025 for nearly $2 Billion.

Jun 26th, 2026 Alternative Soda Brands Taking Over Beverage Markets Poppi Co-Founder Allison Ellsworth describes struggles of breaking into beverage industry, warns getting product on shelves is "capital intensive." Ellsworth says movement within "MAHA" is changing industry standards, including for beverage giants like Pepsi which purchased Poppi in 2025 for nearly $2 Billion.
Allison Ellsworth (PERSON) Ellsworth (PERSON) Pepsi (ORG) Poppi (LOCATION)
Originally published by Bloomberg Markets Read original →

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