Live Roundups Editor's Desk Insights Executive Ops Weather About 🔍
Home › Sport › World Cup to Drive Billions in Betting Volume
Sport

World Cup to Drive Billions in Betting Volume

World Cup to Drive Billions in Betting Volume
Bloomberg Markets Monday 29 June 2026, 14:50 UTC 1 min read
Key Points

Jun 29th, 2026 World Cup to Drive Billions in Betting Volume This year’s World Cup is the first since prediction markets like Kalshi and Polymarket exploded to popularity as a new way to bet on sports. Chad Beynon, Senior Gaming, Lodging, and Theaters Analyst at Macquarie, talks about how the World Cup is impacting the US sports betting market and which stocks stand to benefit.

Jun 29th, 2026 World Cup to Drive Billions in Betting Volume This year’s World Cup is the first since prediction markets like Kalshi and Polymarket exploded to popularity as a new way to bet on sports. Chad Beynon, Senior Gaming, Lodging, and Theaters Analyst at Macquarie, talks about how the World Cup is impacting the US sports betting market and which stocks stand to benefit. [Image text:] BToom 23 WORLDCUP'S $10 BILLIONBETTING BOOM FUELS MARKET'GAMIFICATION
World Cup (EVENT) 2026 World Cup (EVENT) Kalshi (PERSON) Polymarket (PERSON) Chad Beynon (PERSON) Theaters Analyst (ORG) Macquarie (LOCATION) the World Cup (EVENT) US (LOCATION)
Originally published by Bloomberg Markets Read original →

Related Stories

Nev: Succeeding Pep is 'ultimate test' for Maresca - City will only accept winning

Succeeding Pep Guardiola at Man City is 'ultimate test' for Italian boss at club who 'will only accept winning' Gary Neville on the demands placed on Enzo Maresca at Manchester City: "Nothing less than winning is going to be accepted at Man City... He's obviously had a really good upbringing in terms of his coaching journey, but this is the ultimate task" Monday 29 June 2026 16:48, UK Gary Neville has labelled Enzo Maresca's job of succeeding Pep Guardiola at Manchester City as the "ultimate...

Sky Sports Football just now

Sources: Warriors eyeing LeBron, AD reunion

The Golden State Warriors are planning a pursuit of LeBron James in free agency and Anthony Davis via trade this week, league sources told ESPN's Shams Charania, opening up the flexibility after Draymond Green declined his $27.6 million player option Monday morning. Green had until 5 p.m. ET to decide on the option. For weeks, team and league sources indicated that Green would turn down the one-year financial guarantee and the Warriors would work with him on a new contract -- lowering his...

ESPN 12m ago

Beasley, Davis charged in federal gambling case

Former NBA players Malik Beasley and Ed Davis, and an NBA agent are among six defendants indicted Monday on charges related to an alleged sports betting scheme, according to a federal indictment released Monday. Davis and co-defendants Rob Gorodetsky, Ernesto Plascencia and William Brown were arrested Monday, according to a spokesperson for the U.S. Attorney's Office for the Eastern District of New York. Beasley and defendant Paolo Zamorano, who was Davis' agent, were not in custody as of...

ESPN 12m ago

France skipper Dupont out of Nations Championship tests

France skipper Dupont out of Nations Championship tests PARIS, June 29 : France captain Antoine Dupont has withdrawn from the three Nations Championship tests next month and will be replaced by Toulouse teammate Paul Graou, the French Rugby Federation said on Monday. Dupont was scheduled to travel as one of nine additional players added to the France squad for their opening fixtures of the new competition against New Zealand, Australia and Japan.

Channel News Asia 14m ago