Wimbledon star's outfit causes a stir as fans can't believe who's sponsoring her

Wimbledon star's outfit causes a stir as fans can't believe who's sponsoring her Tennis players have a large array of different sponsors, but one player's has caused a stir amongst those tuning in to watch Wimbledon Tennis fans found themselves double taking when they saw former French Open champion Jelena Ostapenko is sponsored by Tesco. The Latvian star got her Wimbledon campaign off to a flying start. She broke a few British hearts after seeing off Harriet Dart 6-3, 3-6, 6-4. Ostapenko dispatched the wildcard with her trademark aggressive game, smashing a remarkable 46 winners compared to Dart's 13. Her devastating play left spectators on Court No. 1 and viewers at home gobsmacked. Yet even more eyebrows were raised when eagle-eyed fans clocked who was backing her on court. JOIN US ON FACEBOOK! All the best sports news and much more on our dedicated Facebook page The iconic British supermarket chain was emblazoned at the top of her top. It would be putting it mildly to say that social media users watching her victory were caught off guard by the unlikely sponsor. They wrote: "Ostapenko is sponsored by Tesco?!? Ahahaha, that's the best sponsorship deal I've ever seen. Just the concept of Penko picking out a meal deal for lunch every day." Another added: "Ostapenko and her Tesco live to fight another day," before a third said: "Some great event-specific advertising at this years Wimbledon." While her Tesco partnership raised plenty of laughs online, Ostapenko found herself with few admirers on Court No. 1. A number of spectators jeered and booed the former World No. 5 throughout the match. These crowd reactions were clearly not lost on the Latvian, who made that abundantly clear in her post-victory interview. Embracing her role as the pantomime villain, she said: "I know guys, I'm probably not the one you wanted to win, but thanks guys for a very nice atmosphere. "Sorry if I was a little bit emotional, but I feel like first rounds are so tough, especially when the opponent is from here. "It's funny, I feel like when I play somebody local or somebody the crowd supports, I feel like I'm angry inside in a good way. "I want to prove wrong that you're not supporting the right person. I feel like I want you guys to support me in the next match!" Wimbledon 2026 is just around the corner and Seat Unique has tickets on sale now with VIP access.