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Australia banned vape ads more than two years ago – so why are they still all over social media?

The Guardian World Monday 13 July 2026, 15:00 UTC By Achol Arok 1 min read
Key Points

Posts promoting illegal products appear across TikTok, Instagram and YouTube as expert says platforms ‘aren’t doing the job they promised they would do’Get our breaking news email, free app or daily news podcastIllegal vape sellers have turned to social media to promote nicotine-filled products, with experts calling for a crackdown including stronger penalties for the platforms. Guardian Australia has identified a network of posts across TikTok, Instagram and YouTube promoting the sale of...

Posts promoting illegal products appear across TikTok, Instagram and YouTube as expert says platforms ‘aren’t doing the job they promised they would do’

Illegal vape sellers have turned to social media to promote nicotine-filled products, with experts calling for a crackdown including stronger penalties for the platforms.

Guardian Australia has identified a network of posts across TikTok, Instagram and YouTube promoting the sale of illegal products to Australian audiences.

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Australia (LOCATION) TikTok (ORG) Instagram (ORG) YouTube (ORG) Guardian Australia (ORG) Australian (ORG)
Originally published by The Guardian World Read original →

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