Internet sensation Ibiza Final Boss set to launch his own hair styling range

Internet sensation Ibiza Final Boss set to launch his own hair styling range EXCLUSIVE: Jack Kay has successfully trademarked his nickname "Final Boss" for a hair grooming range after he became an internet sensation when he was filmed partying in Ibiza A builder with a bowl cut nicknamed the Ibiza Final Boss after going viral last summer plans to launch his own haircare range. Jack Kay, 26, became an internet sensation when he was filmed partying on the Spanish island with his distinctive hairdo. He has now managed to trademark the words “Final Boss” for a string of potions including hair styling spray, wax, gel, mousse and shampoo. The papers, approved by the Intellectual Property Office, also give him the scope to create hair dyes, hair masks, and beard oil moisturiser. Footage emerged online of Kay boogying at Wayne Lineker’s O Beach Club last year. With his chunky gold chain, designer sunglasses, black vest, and his signature bowl cut, he became the subject of thousands of online comments. Jack, from Newcastle, claimed he earned £800,000 in just six weeks after he shot to fame, and has reportedly added another £200,000 to his bank balance since then. He said at the time: “I’m trying to keep myself on a level head with it because I’ve got a little daughter back home. I had nothing growing up so to give her the life when she’s older – she can have anything she wants – is just unbelievable.” Jack has quit building and has been enjoying the fruits of his celebrity. He drives a £55,000 Range Rover with a private plate, and recently signed a five-figure contract with fashion chain Boohoo Man. He went on a club appearance tour, returning to Ibiza by private jet and earning a rumoured £60,000 a day. He cashed in with numerous freebies, including a yacht trip valued at over £10,000. And he reportedly commands £2,000 a post plugging goods and services on Instagram.