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Apple’s new CEO Ternus takes over from Tim Cook after 15 years

Apple’s new CEO Ternus takes over from Tim Cook after 15 years
South China Morning Post Tuesday 01 September 2026, 13:27 UTC By Associated Press 1 min read
Key Points

Apple’s new CEO John Ternus takes the helm of the iconic tech giant on Tuesday, ending Tim Cook’s 15-year tenure during which the company’s value skyrocketed to US$4.6 trillion thanks to the iPhone’s enormous popularity. The transition to a new CEO comes at a pivotal time for Apple. Artificial intelligence has unleashed the greatest upheaval within the industry since Steve Jobs unveiled the first iPhone in 2007.

Apple’s new CEO John Ternus takes the helm of the iconic tech giant on Tuesday, ending Tim Cook’s 15-year tenure during which the company’s value skyrocketed to US$4.6 trillion thanks to the iPhone’s enormous popularity. The transition to a new CEO comes at a pivotal time for Apple. Artificial intelligence has unleashed the greatest upheaval within the industry since Steve Jobs unveiled the first iPhone in 2007. Apple has got off to a rough start in AI after stumbling in its efforts to deliver...
Apple (ORG) Tim Cook (PERSON) John Ternus (PERSON) iPhone (ORG) Steve Jobs (PERSON) AI (ORG)
Originally published by South China Morning Post Read original →

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