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Meta turned Muse into a viral hit. Now comes the hard part.

Meta turned Muse into a viral hit. Now comes the hard part.
MarketWatch Saturday 26 September 2026, 11:00 UTC By Christine Ji 1 min read
Key Points

Meta is quickly racking up downloads for its Muse AI assistant, but the next step for Mark Zuckerberg is getting users to make the agent part of their everyday routines.

Meta is quickly racking up downloads for its Muse AI assistant, but the next step for Mark Zuckerberg is getting users to make the agent part of their everyday routines.
Meta (ORG) Muse (ORG) Muse AI (ORG) Mark Zuckerberg (PERSON)
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