Celebrity Traitors debut draws almost 9m viewers and more than half of TV audience

The Guardian UK Friday 02 October 2026, 11:19 UTC By Michael Savage Media editor 1 min read

Key Points

Series opener had 3m more viewers than last year to see Claudia Winkleman select the first batch of traitorsAlmost 3 million more viewers tuned into the new series of Celebrity Traitors than for its previous debut episode, confirming its status as one of the few television shows capable of attracting the nation on to the sofa. More than half of the audience watching TV at that time chose to witness the new cast of celebrities enter the show’s famous castle and observe presenter Claudia...

Series opener had 3m more viewers than last year to see Claudia Winkleman select the first batch of traitors

Almost 3 million more viewers tuned into the new series of Celebrity Traitors than for its previous debut episode, confirming its status as one of the few television shows capable of attracting the nation on to the sofa.

More than half of the audience watching TV at that time chose to witness the new cast of celebrities enter the show’s famous castle and observe presenter Claudia Winkleman select the first batch of traitors.

Series (EVENT) Claudia Winkleman (PERSON)

Originally published by The Guardian UK Read original →

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