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California, Napa Valley Premium Wines Sold Under Affordable Labels

Key Points

‘Insane’ Deals Waiting for Premium Wine Drinkers in Private-Label Brands Oenophiles on beer budgets have never had it better. In California, which produces about 80% of US wine, some vintners stuck with more than people want to drink are offloading their surplus, much of it high quality. That means premium wines are increasingly within affordable reach on shelves at retailers including Costco, Kroger and Aldi.

‘Insane’ Deals Waiting for Premium Wine Drinkers in Private-Label Brands Oenophiles on beer budgets have never had it better. In California, which produces about 80% of US wine, some vintners stuck with more than people want to drink are offloading their surplus, much of it high quality. That means premium wines are increasingly within affordable reach on shelves at retailers including Costco, Kroger and Aldi.
California (LOCATION) Napa Valley Premium (ORG) US (LOCATION) Costco (ORG) Kroger (ORG) Aldi (ORG)
Originally published by Bloomberg Markets Read original →