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Is iPhone 18 demand cooling off? Here’s how deep Apple reportedly is cutting component orders

Is iPhone 18 demand cooling off? Here’s how deep Apple reportedly is cutting component orders
MarketWatch Friday 09 October 2026, 10:04 UTC By Nora Redmond 1 min read
Key Points

Component orders for the iPhone 18 Pro and the iPhone 18 Pro Max are down about 15% in October, according to Nikkei Asia.

Component orders for the iPhone 18 Pro and the iPhone 18 Pro Max are down about 15% in October, according to Nikkei Asia. [Image text:] iPhone18 PFC
Apple (ORG) Pro Max (PERSON) Nikkei Asia (LOCATION)
Originally published by MarketWatch Read original →

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