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China Encourages Cinemas to Add Sports Events and Lottery Sales

Bloomberg Markets Saturday 17 October 2026, 03:38 UTC By Bloomberg News 1 min read
Key Points

China is encouraging cinemas to screen major sporting events, host sports activities and sell sports lottery tickets as part of a drive to link moviegoing with sports consumption, according to a notice from the National Film Administration and General Administration of Sport.

China is encouraging cinemas to screen major sporting events, host sports activities and sell sports lottery tickets as part of a drive to link moviegoing with sports consumption, according to a notice from the National Film Administration and General Administration of Sport.
China (LOCATION) Lottery Sales China (ORG) the National Film Administration (ORG) General Administration of Sport (ORG)
Originally published by Bloomberg Markets Read original →

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