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Pick n Pay Bets on Springboks Rugby to Win Back Shoppers

Bloomberg Markets Monday 26 October 2026, 10:36 UTC By Janice Kew 1 min read
Key Points

Pick n Pay Stores Ltd. was a topic of conversation around South African barbecue grills for all the wrong reasons. Now, it’s betting on the national rugby team known as the Springboks to help change the conversation.

Pick n Pay Stores Ltd. was a topic of conversation around South African barbecue grills for all the wrong reasons. Now, it’s betting on the national rugby team known as the Springboks to help change the conversation.
Springboks Rugby (ORG) n Pay Stores Ltd. (ORG) South African (ORG) Springboks (ORG)
Originally published by Bloomberg Markets Read original →

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