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Lyft Launches New $9.99-a-Month Lyft Go Subscription With DashPass

Bloomberg Technology Thursday 05 November 2026, 13:00 UTC By Natalie Lung 1 min read
Key Points

EXCLUSIVE Lyft Launches $9.99-a-Month Program With DoorDash Membership Lyft Inc. is launching a new loyalty program that includes a DoorDash Inc. membership and credits toward future rides or delivery orders, setting it up to better compete with rival Uber Technologies Inc.’s subscription offering. The Lyft Go With DashPass program gives riders 8% back in the form of credits that can be used toward future trips or DoorDash orders, according to a statement Thursday. The plan costs $9.99 a...

EXCLUSIVE Lyft Launches $9.99-a-Month Program With DoorDash Membership Lyft Inc. is launching a new loyalty program that includes a DoorDash Inc. membership and credits toward future rides or delivery orders, setting it up to better compete with rival Uber Technologies Inc.’s subscription offering. The Lyft Go With DashPass program gives riders 8% back in the form of credits that can be used toward future trips or DoorDash orders, according to a statement Thursday. The plan costs $9.99 a month, or $96 yearly, and replaces a similarly priced Lyft Pink membership. Current members will be transferred to the new one automatically at no charge.
Lyft Launches (ORG) DoorDash Membership Lyft Inc. (ORG) DoorDash Inc. (ORG) Uber Technologies Inc.’s (ORG) The Lyft Go With DashPass (ORG) Lyft Pink (PERSON)
Originally published by Bloomberg Technology Read original →

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