Gernot Döllner
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A global brand but local cars is Audi's future, says CEO
Audi's CEO, Gernot Döllner, stated that the company's future lies in a strategy of offering global brands with locally tailored cars. He cited the Q9 as an example, noting that its development prioritised US requirements, leading to a US-first global launch. This approach involves adapting vehicles to specific regional demands, such as incorporating features based on customer feedback and market research.
Not the next R8? Audi reveals mid-engined plug-in hybrid V8 Nuvolari.
A couple of weeks ago, we learned from Audi CEO Gernot Döllner that the automaker was likely working on a replacement for its R8 supercar. We now know what it will probably look like, as the brand unveiled the Nuvolari concept in the South of France yesterday on the eve of the Monaco Grand Prix. The Nuvolari's styling is a departure from Audi's current design language, though it remains consistent with the Concept C, a more compact coupe that will use the same underpinnings as Porsche's...