Reinventing Orchard Road: What
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Reinventing Orchard Road: What will it take to future-proof Singapore’s premier shopping street?
Reinventing Orchard Road: What will it take to future-proof Singapore’s premier shopping street? As shopping districts in other countries grow in their appeal, Orchard Road could be left behind unless there is a collective effort to reinvent it, analysts said. SINGAPORE: For decades, Orchard Road was, to many Singaporeans, an iconic shopping belt where global lifestyles converged and where trends were set.