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Salesforce waves bye-bye to UI in 'headless' embrace
Salesforce is promoting its "Headless 360" initiative, which allows customers to access Salesforce data through external applications like ChatGPT and Slack, rather than solely through the native user interface. Since its launch, the platform has seen significant adoption, processing millions of API calls. The company aims to expand its market reach and introduce a new monetization stream by integrating its CRM into users' existing workflows.
Contentful is a shot in the arm for Salesforce's 'headless' bet
Salesforce’s planned acquisition of Contentful should give its Headless 360 product – which CEO Marc Benioff gushed about during earnings last week – a much-needed shot in the arm, an analyst told The Register. Headless 360 takes the Salesforce logic and data layers and presents them inside other applications the user might be operating, such as WhatsApp, Slack, ChatGPT, or Claude. During the call last week, Benioff said it had seen rapid adoption, including a fivefold increase in usage...
Salesforce lays off staff working on Agentforce AI despite major push
Salesforce is reportedly carrying out another round of job cuts. In the latest round of layoffs, affected employees include those who were working on the company’s Agentforce artificial intelligence (AI) platform, a report claims. The latest layoffs come months after Salesforce CEO Marc Benioff suggested that the company could eventually adopt the Agentforce name as its corporate identity.
Salesforce cuts staff amid acquisition spree and $50 billion share buyback
Salesforce is undergoing another round of layoffs, its second this year, according to a filing with California’s Worker Adjustment and Retraining Notification office. The notice filed on Monday stated that 86 employees would be laid off from its Mission Street office in San Francisco on August 7. We're not sure if these were the only jobs cut, and Salesforce did not immediately respond to an email to its press office seeking comment.
The SaaS-pocalypse can wait, Salesforce still has customers where it wants them
Salesforce CEO Marc Benioff discussed the company's future focus on AI, revealing plans to spend around $300 million with Anthropic in 2026 to utilise coding agents. Despite this AI push, Salesforce has reduced support staff while investing in AI agent platforms, which the company believes will offer unprecedented business outcomes for customers. This strategy is set against the backdrop of concerns regarding the "SaaS-pocalypse," where AI could potentially disrupt traditional software vendor models.
Salesforce Investment in Anthropic Is Valued at About $5 Billion
Salesforce headquarters in San Francisco, California, US, on Tuesday, Dec. 2, 2025. Salesforce Inc. is expected to release earnings figures on December 4.
Salesforce Investment in Anthropic Is Valued at About $5 Billion
Salesforce headquarters in San Francisco, California, US, on Tuesday, Dec. 2, 2025. Salesforce Inc. is expected to release earnings figures on December 4.
Nvidia CEO agrees with TCS, Salesforce, SAP CEOs: It's an incredible time to be a software company
Nvidia CEO Jensen Huang has echoed the optimism of global software leaders and pushed back against the fears of a looming “SaaSpocalypse,” telling audiences at Computex that the rise of agentic AI is creating unprecedented opportunities for software firms. Huang addressed concerns that AI agents could disrupt traditional SaaS models, saying: “A lot of people have said, ‘Jensen, AI is coming. Agentic AI is coming.
AgentRedBench: Dynamic Redteaming and Integration-Aware Defense for LLM Agents over SaaS Integrations
Announce Type: new Abstract: Indirect prompt injection in tool-use agents is a concrete production threat: LLM agents read from integrations (third-party services such as Gmail, Salesforce, or Jira accessed through tool calls) whose response content the user neither writes nor controls. Existing benchmarks under-measure the threat: most cover only a handful of integrations with the same attack payload replayed across runs, and open-source guards are trained on chat-style data rather than...