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It's do or die for Apple AI
Apple’s revamped artificial intelligence stack and a revamped Siri were front and center at Monday’s WWDC keynote, making it clear that, this time around, it’s do or die for Apple AI. The keynote itself and the announcements that followed were all about Siri and Apple Intelligence, with platform improvements and child safety updates a blip in the hour-long broadcast. Given the relentless industry hype around AI and Apple's missteps there so far, no one should be surprised.