Technology
Apple Store Creator on New Book and Retail’s AI Future
Key Points
Ron Johnson, Creator of the Apple Store and author of the new book "Shop Different: How Retail Revealed Apple's Genius" takes a look at the strategy behind the iconic Apple Store and how Apple has transformed over more than 50 years. He begins by reflecting on the long-running debate over whether the internet would kill retail, suggesting that concern was overstated. He speaks with Romaine Bostick & Sally Bakewell on "The Close."
Ron Johnson, Creator of the Apple Store and author of the new book "Shop Different: How Retail Revealed Apple's Genius" takes a look at the strategy behind the iconic Apple Store and how Apple has transformed over more than 50 years. He begins by reflecting on the long-running debate over whether the internet would kill retail, suggesting that concern was overstated. He speaks with Romaine Bostick & Sally Bakewell on "The Close." (Source: Bloomberg)